Yikes! A Bad Hire Costs a Company How Much?
TV Glenn was joined by Jeff Rosenblum, co-author of Friction, one of the books Glenn has asked his staff to read while shifting the company in a new direction. Rosenblum talked about the vast importance of hiring well and how this small step can drastically change the overall effectiveness of a company.
Brush Stokes Podcast powered by Canvas Magazine
Jeff Rosenblum, author of Friction, argues that brands don’t simply need clever messages or new, shiny technologies. They need a fundamental change in strategy.
Sirus XM's Business Radio powered by The Wharton School
Jeff joins The Wharton School's Business Radio to discuss the release of his new book, Friction.
Fast Company Author Page
Jeff Rosenblum is a pioneer, a disruptor, an innovator and an admitted pain in the ass. He is widely regarded as one of the leading innovators in the field of digital marketing and has worked on teams that have helped revolutionize market research, publishing, sports broadcasting and interactive advertising.
Snap is Clown Car 2.0
“What Snap offers isn’t very unique or defendable,” says Jeff Rosenblum, cofounder of Questus, a digital-ad agency based in San Francisco. “I’d say they are going to be fighting very hard for the small piece of the pie that won’t be owned by Facebook and Google.”